Zuratti

From Valencia to the Pros:
Tedric Thompson -Top Talent -

MICHAEL CHELALA

PRESIDENT & FOUNDER

Michael Chelala is a man who prides himself on treating his clients as his own brothers and sisters. Michael had a vision of creating his own extended family. That family is now known to him and the world as “Zuratti”.

A product of the inner city streets of Cleveland, Michael is regarded by NFL front offices as one of the fiercest negotiators in the industry.  Michael’s FINANCIAL AND ACCOUNTING BACKGROUND gives him a leg up on other agents with law backgrounds. General Managers know to expect a battle when they draft any of his clients. He simply does NOT leave money on the table.

Prior to launching his new family, ZURATTI, Michael joined forces with Lamont Smith in the representation of several HALL OF FAMERS including BARRY SANDERS, JEROME BETTIS and EDDIE GEORGE. At All-Pro Sports, he rose to leadership roles in contract negotiations, NFL relations, procurement of marketing and endorsement deals, pre-draft training, talent acquisition and client relations

Michael is an advocate for helping underprivileged youth. He gives public, motivational speeches regularly at schools across the country.

CEPHUS RICHARD III ESQ

MANAGING PARTNER

Cephus is a licensed attorney in Arkansas, Missouri, and Texas. He holds a Juris Doctorate from the University of Arkansas, and a Bachelor’s of Science in Mechanical Engineering from The University of Memphis.

Cephus has spent the last decade serving as a Trial Lawyer resolving multi-million dollar cases for families with catastrophic injuries. Cephus is a HIGH POWERED ATTORNEY who is regularly asked to lend his legal knowledge to the Arkansas Trial Lawyers Association.

Cephus brings his passion for sports and entertainment and his wealth of knowledge as a Certified NFL and NBA Agent. As Managing Partner and Director of Contracts and Negotiations, Cephus has utilized his extensive negotiation experience from years of negotiating with billion dollar corporations  and defense attorneys to garner the best outcome for his clients.

At ZURATTI, Cephus dedicates his expertise to his athletes to ensure their success on and off the field.

Career Stats
Tedric Thompson -Top Talent -

155 155

Solo Tackles

210 210

Tackles

203 203

Int. Return Yards

55 55

Assisted Tackles

45 45

Games Played

25 25

Passes Broken Up

13 13

Interceptions

7.5 7.5

Tackles For Loss

1 1

Forced Fumbles

Why Tedric Should Select Zuratti?

At Zuratti, our clients are family, and when we work for family it comes naturally. Our relationship with our clients transcends beyond football and continues throughout and post their NFL careers.
Cephus Richard III
team-2
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  • Three certified agents working for YOU!
  • Commitment to developing Tedric’s brand on and off the field from DAY 1
  • Team of Marketing and PR professionals to service all of Tedric’s needs
  • Accountants and Attorneys on staff
  • Life & Media coach on staff who will work with Tedric on a weekly basis

BUILDING THE TEDRIC BRAND

THE TEDRIC FOUNDATION
Draft Party

Proceeds from draft party will go to the Tedric Thompson Foundation

  • Create Tedric’s own non-profit 501 (c)(3) foundation
  • Geared towards helping and encouraging youth to get an education.
  • Details and logistics will be determined together
  • Tedric has control over appointing his board of directors
Benefits
  • Will help build Tedric’s brand
  • Will positively impact youth in the community
  • A chance for your close family and friends to help build your brand

Tedric's Primary Marketable Attributes

Good Length: At 6’1”, Tedric has great size and length to cover the field and break up passes. This attribute lends itself to market Super Duty F250 XLT Trucks and SUVs.

Run Defender: Tedric has 210 tackles for his career demonstrating his excellent run stopping ability. Certainly, sinus and cold medicine companies can utilize this attribute to advertise their ability to stop a runny nose.

Ball Hawk: With 13 career interceptions and 25 passes deflected, Tedric has proven to be an excellent ball hawk in coverage. Cell phone and utility companies offering excellent coverage would be a great fit for Tedric.

Reliability & Consistency: Tedric is known as a reliable tackler and coverage back. This reliability in both the run and pass game make Tedric a great endorser for companies marketing their reliability and consistency.

Our Proposal

Michael, Cephus and Mimi will prepare and promote TEDRIC 24/7 for events prior to the 2017 NFL Draft
NFL Combine

NFL Combine Training

NFL Combine Training Secured position specific training for Tedric in Denver. It is personalized training focused on addressing NFL scouts' concerns.

NFL Combine

East-West Shrine Game and Others

East-West Shrine Game and Others Promote TEDRIC at the Shrine Game. Also promote him at the Senior Bowl and NFLPA game where decision-makers will be present.

NFL Combine

Rookie Contract

Rookie Contract Secure superior Rookie contract for TEDRIC and begin positioning him for second NFL contract that will secure him for life.

Services Offered BY ZURATTI

 

  • MARKETING ADVANCE
  • LINE OF CREDIT
  • TRANSPORTATION
  • WONDERLIC TEST PREPARATION
  • PROFESSIONAL INTERVIEW PREPARATION
  • MEDIA RELATIONS TRAINING
NFL Combine

NFL Combine

NFL Combine

Our Proposal

Separate Tedric from other prospects at his position by highlighting his personality while helping to increase the value of his personal brand.
NFL Combine

Degree

Degree Arrange for Tedric to train around his school schedule so that he continues working toward his DEGREE.

NFL Combine

SECOND CAREER

SECOND CAREER Begin the process of preparing Tedric for his second career. (NFL TUITION ASSISTANCE PLAN)

NFL Combine

Red Carpet Access

Red Carpet Access Provide Tedric with Red Carpet Access to big Events ( ESPYS, BET Awards, Big Fights and other large events from NY to LA).

NFL Combine

Stipend

Stipend Zuratti will provide Tedric with a monthly allowance to cover his day-to-day expenses from the time of signing through the draft.

NFL Combine

Family

Marketing Objectives For TEDRIC

  • CREATE BRAND IMAGE– Every Fan will know who TEDRIC is.
  • BUILD EXPOSURE– Every major NFL city will know who TEDRIC
  • SECURE ENDORSEMENTS– Sign with Brands consistent with TEDRIC’s Brand Image.
NFL Combine

NFL Combine

NFL Combine

NFL Combine

NFL Combine

NFL Combine

Brand Building

Build Tedric's brand name by gaining awareness through various media outlets
NFL Combine

ESPN Car Wash

ESPN Car Wash ESPN "Car Wash" - Visit to ESPN headquarters in Bristol with schedules appearances on: SportsCenter, NFL Live, Mike & Mike in the Morning, The Scott Van Pelt Show, ESPN.com Chat, ESPN Sports Science Feature, NFL Network Studio Visit & Interview.

NFL Combine

Social Media

Social Media Feature story pitches to all major outlets in target cities where Tedric could be drafted which will increase social media presence. Build Tedric's fan base leading up tot the draft. This will entrench Tedric in the minds of all football fans to help increase public awareness and interest.

NFL Combine

Special Events

Special Events Arrange and coordinate the first foundation event (Golf tournament, Football camp, Foundation Dinner in either Tedric's hometown or NFL team City.

NFL Combine

Radio

Radio Feature Tedric on radio stations across the country. Primarily will be focused on Sports Talk Radio shows.

NFL Combine

TV

TV Set up Tedric with a diverse portfolio of endorsements. Said endorsements will result in various TV commercials that will be aired both locally and nationally.

NFL Rookie Premiere

Dreams will became a reality for forty rookies from the incoming NFL Draft class during the multi-day NFLPA Rookie Premiere in Los Angeles
Draft Party

Tedric will take full advantage of the opportunity to be educated on the business of football and personal branding.

  • Emphasis is placed on digital content and building their social media following.
  • Tedric will have the chance to learn about, and take full advantage of, networking with business partners, sponsors, licensees and building relationships with current and former players as well as NFLPA staff.
  • This event goes on the books as Tedric’s first business trip.